Website development is an essential part of any business, as the majority of clients (about 80%) are now found through various online channels and sources. In other words, not having a website is only viable for small businesses, in small communities, that are aiming for no more than a couple of dozen customers. Even so, such companies could still use their websites to jumpstart a rapid development process that would help them reach beyond their limitations, and so a business website is more or less a must for any company.

A corporate website can have various purposes, performing a number of internal and external functions to help boost the success of your business. Internal functions are related to the actions users take when already on the website, while external functions serve to bring clients to the site, i.e. they are related to how the website appears on other portals, such as search engines.